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Katie Marcus's Articles

  • Your Marketing Outsourcing Options
    Many entrepreneurs want to do everything themselves. And who can blame them? Their necks are on the line if something isn’t done right. But a good entrepreneur knows her strengths and weaknesses. A good entrepreneur knows when to delegate and what to delegate.
  • Seven Communication Items Every Business Needs
    Within the lifetime of your business, your company is going to need some essential items that communicate core messages about your company to others. Others could be investors, clients, prospects and the media.
  • 10 Things to Include on your Business Cards
    Your business card should stand out from the rest. It should work as a mini advertisement for your business. Still, there are some basic elements that every business card should include.
  • Designing a Flyer 101
    The flyer is one of the most traditional and well known advertising techniques. It has been used by businesses – usually small businesses – for decades. They continue to be used because they continue to bring in more customers.

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