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Storytelling for Quick Rapport

By: Kenrick Cleveland

You're face-to-face with a new prospect. They know very little about you, about the kind of person you are, and maybe they've got some defenses that you're going to have to overcome before trust can be established.

Stories drastically speed up this process. Clients quickly learn who you are and thus begin to trust you.

Most relationships take time to unfold. Instead of revealing yourself over a long period of time, a story can stimulate the clients into seeing your true essence very quickly.

Stories mesmerize and suck people in. They fit into the indirect permissive model not the direct authoritarian model and therein is one of the most significant powers of stories.

In a New York Times and CBS news poll, sixty-three percent of people were found to believe that you must be very careful in dealing with other people.

Thirty seven percent believe that most people would try to take advantage of you if they had the chance.

Thirty seven percent. Over one third of the population. One out of every three people believes you have the potential and/or interest in taking advantage of them and three out of four people believe that you have to be extremely careful in dealing with others.

Wow. Talk about a distrusting bunch.

Here's the strange part: the very same poll asked, 'Of the people you know, what percentage would try to be fair?'

The outcome: 85% said yes.

What does this mean? We drastically cut down on distrust when we get people to know us. We can immediately turn up our persuasive powers with our prospects and clients by sharing who we are.

One of the best ways of letting people know you is by telling them a story. We go from three fourths of them distrusting, believing you can't be too careful, taking cautions with you, and over a third of the people thinking you'd try to take advantage of them if you could, to a whopping eighty-five percent of them believing you would be fair with them.

Triple your trustworthiness with a story.

Article Source: http://www.uberarticles.com/articles

Kenrick Cleveland teaches strategies to earn the business of wealthy clients using persuasion. He runs public and private seminars and offers home study courses and coaching programs in persuasion strategies.

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