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Starting Off Cold Prospecting In Life Insurance Sales

By: Monty Loree

One gets use to knocking on doors and getting to know people when one is in their own business. So I feel that I understand the concept of cold prospecting pretty well.

When a new sales recruit looks at a seasoned life insurance agent, he/she might comment to themself, "I wish I had their client list". What most don't realize when you start off in your new career as a life insurance agent, is that the most expensive part is developing your client base.

"Where do I start" is always a question that I ask myself when I start out selling a new product or service. I know that I will strike out with a high percentage when I contact either people or companies.

There is a benefit to cold prospecting. You need no cash to do it. I've been able to set up businesses with little or no cash by taking the time to do cold prospecting. I use my enthusiam and time. For life insurance agents who are just starting out and with no cash behind them, I can see the appeal for cold prospecting.

Most times the people who have a good reputation and a large client base are those who have put in the agonizing hours working their prospects. As time has passed they've gotten better at getting to know people and developing word of mouth. But in the beginning they've had to do the up front work.

I've found that people who like to take short cuts are those who are impatient and often quit because they don't get quick sales results. In any type of sales, you need to go the distance to learn the skills required to stay in business. Many times you learn valuable lessons after you've failed several times at what you're doing.

Bottom line, it takes time to learn the sales trade.

THE QUESTION: Deal directly with life insurance leads or take the time to learn how to cold prospect?

Article Source: http://www.uberarticles.com/articles

For life insurance agents. Is it best to start your life insurance career using life insurance leads, or should you take the time to learn to cold prospect? This article compares the benefits of both. www.express-leads.com Don't reprint this article. Instead, reprint a free unique content version of this same article.

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