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Grow your Business by Getting your Customers to Say No 
By: Mark Hall
The secret to growing your business fast is to get your customers to reject your proposals. I know this sounds crazy. Why would you want your customers to say no? Well, this article will present clear evidence showing that you will actually sell more product if you allow your customers to reject your offer.
Make no mistake about it, people hate saying no. I know we live in a negative society, but I will demonstrate that deep down inside we actually hate rejecting people. Remember when you took a trip to the video store and saw a little girl selling girl scout cookies. You really didn't want to buy them. You did all you could to avoid her, yet and still when she ask you, you bought the thin mint cookies. Why did this occur? You simply don't like saying "no" to people.
One critical mistake made by many sales agents is giving up on the sale to soon. As soon as the customer says they don't want the product the agent backs off. I am not advocating high pressure sales, as you will see just a different approach that will cause you to close more sales.
Before you approach your prospective buyer know exactly what you want to offer them. If you want to sell the $300 package offer the $600 package first. Why? Because this gives the customer to say no. The customer automatically starts to feel uncomfortable. Offering the $300 package second helps your customer feel like he can meet you half way. You'll sell a lot more $300 packages by positioning your offers this way.
Researchers at Arizona State University conducted a study that illustrates this point nicely. They posed as representatives of a local youth program. They asked random students if they would be willing to chaperon juvenile delinquents to the zoo. Amazingly 17% of the students agreed.
However, the researchers found a way to dramatically increase their results. First, the researchers ask students if they would be willing to commit two hours a week for the next two years as a counselor for juvenile delinquents. Once the students rejected this offer then they ask if they would be willing to just chaperon the juvenile delinquents for a one day trip to the zoo. 50% of the students agreed. By carefully constructing the offers this technique tripled the conversion rate!
Implementing this technique could be huge for your business. It works time and time again. The key is to construct an offer that will be rejected then present a smaller request. You will convert more of your prospects into paying customers.
Article Source: http://www.uberarticles.com/articles
Mark Hall uses advanced sales methods and online marketing to grow his business. Check out his vemmabuilder lens for tips for online business growth.
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